What does International SEO Involve?
Perhaps your website has unexpectedly attracted promising leads from abroad? Or maybe expanding into new territories is part of your strategic masterplan.
Either way, our international SEO service applies and adapts our expertise so you can capitalise on every opportunity brought by broadening your business horizons.
Some of the same SEO principles apply in every market.
So, if you’re branching out to target customers in a different country and language, you’ll need to:
Apply country targeting via an international-friendly URL structure.
Use language targeting and tags to establish the appropriate language.
These high-level practices are merely the tip of the international SEO iceberg – but we’ve got the experience to dive deep andto deliver the various components that support them.
Our comprehensive international SEO service will:
Establish what the dominant search engine is in your target territoryWhile Google is the main game in town in many nations, we’ll adapt our best practice SEO for players like Baidu and Yandex if required.
Perform an international Technical SEO Website AuditWhich will elevate your visibility and rankings across different global markets and search engines.
Conduct keyword researchTo analyse the high-intent, traffic-driving and SERP-satisfying topics, phrases and words for each specific global market. We’ll then map and optimise content so that it’s aligned with optimal user journeys aimed at conversions.
Create bespoke contentThat’s appropriate for the user’s culture and language. This means avoiding any automated translation services and using native language content creators and copywriters who understand all the nuances of the culture. Plus, if branding and design is required, we can ensure colours, logos and symbols are culturally sensitive.
International blogger outreachWhich boosts SEO performance further by disseminating quality content on high-traffic, high-quality partner sites in each market.
Data analysis, monitoring and reportingThat synthesise and synchronise all of the above strands into an integrated strategy.
What languages can you provide international SEO services in?
Our well-honed SEO process can be applied to any language, and we have in-house content capability in:
We also provide in-house native translation spanning several global markets, including: French (FR), German (DE, AU), Spanish (MX, ES, CR), Portuguese (PT, BR), Greek (GR, CY), Albanian (AL) and Italian (IT).
But if you’re targeting language markets outwith those mentioned, please let us know and we’ll do our utmost to assist.