Like many people, we opened our Analytics accounts this morning and were greeted with a blue message bar advising: “We’ve recently launched new Data Retention controls that may affect your data starting May 25, 2018. …
Google Analytics Announces New Data Retention Controls
2017 Shopping Trends
Christmas is about sharing and caring — but it’s also when our shopping habits come into sharper focus than Santa’s Satnav specs. While we tighten our belts for the rest of the year, the festive …
What is Conversion Rate Optimisation (CRO) and why should you care?
Your online marketing is going well. Your visitor stats in Google Analytics have never looked better. You’re bringing in lots of traffic (the right kind) from your SEO, PPC, email or social campaigns … … …
How Do You Source The Right Traffic For Your Website?
I’m going to be open from the off and admit this isn’t going to be the shortest answer, so get yourself a brew and settle down for a bit of a read … Before I …
Why you need SSL certification to maintain customer trust
You wouldn’t hand a burglar your keys after closing your business for the evening, in the same way that you wouldn’t tell a known criminal the easiest ways to break into your house when you’re …
12 Essential WordPress Plugins for Content Marketing
12 Essential WordPress Plugins for Content Marketing With the help of the internet, our developer and resident WordPress expert Dan, we have managed to compile a pretty comprehensive list of some of the best WordPress …
Our Take Aways from Business Boomers: Amazon
Our Take Aways from Business Boomers: Amazon ‘Business Boomers: Amazon’s Retail Revolution‘ was a documentary aired in mid-2014 on BBC 2. It covered the monumental increase in Amazon’s reach, influence, sales and business operation since it’s …
How the Buying Cycle Has Changed
How the Buying Cycle Has Changed The buying cycle as we know it today is considerably different to the buying cycle many businesses were used to just a few years ago. This is both due …
User Experience Stats and Facts
User Experience Stats and Facts We’ve been making the most of our blackboard again this week and we’ve been a little bit more ambitious this time and had a go at a wall length info-graphic …