What is blogger outreach?
Online customers are sophisticated – so you’ll have to use dynamic digital marketing techniques that connect with them at every stage of their journey and guide them towards making a purchase.
And blogs fit the bill perfectly, but although publishing your own onsite blog is recommended, it’s also wise to capitalise on the SEO power of established influencers by providing them with tailored content prepared for ready-built audiences that are receptive to your promotional messaging.
So our blogger outreach services involve reaching out to established bloggers in order for useful news on your offering to reach a valuable target audience that’s already tuned into the type of products and services you provide.
How does outreach work for my business?
Because our agency has worked hard to establish connections with influencers who publish authoritative and trusted blogs, we can place your content prominently so that it’s seen on their sites and earns high-value links that propel your SEO performance and optimise your visibility on powerful search engines like Google.
Whether your company sells sock suspenders, Morris Dancing bells or specialised kit for mountain climbers, we’ll find the perfect site to place pertinent content promoting your brand.
So as well as directing high-intent traffic to your website, it allows you to climb above competitors and consistently achieve excellent SEO results.
Essential ingredient in your digital recipe
The key to any successful digital marketing campaign is balancing different disciplines to deliver on your goals on time and to budget.
So blogger outreach works together with technical SEO and reporting to maximise your web traffic and achieve a highly efficient ROI.
Emphasis on quality
Blogger outreach is a highly-specialised digital marketing strand, so making it work requires a blend of technical savvy, creativity and precision.
We carefully check all of the blogs and news sites we use for this service in order to ensure that they’re of the highest quality available and utilise a combination of tools to locate the site that offers the most seamless match for your company’s search topic.
Stringent writing standards as well as formatting for SEO elements like key words and phrases ensures that the content we place on partner websites is written and formatted to the highest possible standards.
This satisfies the editorial requirements of influencer blogs, provides customers with enriching reading experiences and satisfies your goal of turbocharging traffic to your site.
Once you’ve established a network of links with highly-rated sites, your SEO value will soar from strength to strength, sustainably enhancing your search engine ranking, reputation and visibility along the way.
When you want reliable blogger outreach that covers an international network which has been carefully nurtured over many years, look no further than Maratopia.
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[The team] set up PPC activity at selected Novotel and Ibis hotels in the UK. Never having engaged in this type of activity before, we didn't know how it would work or the results we could expect, so we relied on their expertise in the area. [Our Internet Consultant] set up some very targeted campaigns with specific keywords and really refined our messages to maximise click-thrus to our website. They were extremely helpful and ensured the campaign maintained momentum and gave us good results.Helen Sundaram, UK Marketing ManagerAccor Group09 Sep 2015
Thank you Steve and [Maratopia] Team, for all your support. The web knowledge of your team is second to none!!! Great people, great place, great support. Cheers Janet Jones Your Happiness Millionaire 🙂Janet Jones 09 Mar 2013