According to the Webby Awards 2018, our global population of just over 7.6 billion includes 3.9 billion internet users blasting through 1.9 billion websites. And the annual Webbys sift through this discombobulating data to celebrate …
Webby Awards 2018
GDPR For Website Owners
I’m sure by now you’re acutely aware that GDPR’s on its way — but how well developed is your plan for ensuring your business is compliant? If you don’t have a plan yet don’t panic …
Year In Review: Our Design Tips From 2017
An increasing amount of design innovation has been happening in 2017. But with innovation comes risk. The temptation to create something awe inspiring and wondrous can (if done incorrectly) be damaging to the user’s experience. …
Year In Review: 8 Days Of Work Experience With Hyab Tesfai
In the July 2017, the Maratopia team invited 18-year-old Hyab Tesfai to work for us as an intern. We showed her the ropes of digital marketing and gave her some industry insights that she’ll find …
It’s Time To Unwrap The Magic Of Emotive Ads
Christmas is all about feelings — whether it makes you melancholy, ecstatic or exasperated. And marketers are magnificently manipulative when it comes to tugging our tinsel-covered heartstrings. But what is it about a good Yuletide …
The Grumpy Persona: How You Can Put The Ho-No-No In Your Marketing
Here’s a fact – the average human being will hear Mariah Carey’s All I Want for Christmas is You 1,324 times between the 1st and 25th December. If that complete lie (FAKE NEWS) was enough …
Brewdog — from hopeful home brewers to beer behemoths in 5 steps
Brewdog’s approach to marketing is as bold and brash as a half-brick hurled through a pub window. In only 10 years, founders James Watt and Martin Dickie have evolved from moonshine merchants based in a …
Year In Review: Our Team’s Marketing Highlights Of 2017
As marketing pros it’s only right that we keep an eagle eye on the latest industry developments. And we’ve crammed 2017’s juiciest highlights together here for your end of year enjoyment— dive in for a …
2017 Shopping Trends
Christmas is about sharing and caring — but it’s also when our shopping habits come into sharper focus than Santa’s Satnav specs. While we tighten our belts for the rest of the year, the festive …
The Year In Review: 8 Of The Weirdest Things To Happen In 2017
The marketing world is packed full of unhinged ideas and concepts— but if 2017 has taught us anything, it’s that the rest of the world is making a sterling effort to catch up with us …
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