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    • Technical SEO Site Audit
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  • About
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Branding Blogs

Below you'll find a list of all posts that have been categorized as “Branding”

Red background 5 concepts of Christmas zoom party.

5 Cracking Concepts For Your Zoom Christmas Party

In Branding, Digital Advice, Digital Marketing by Malika Street8th December 2020

Blah blah, digital, blah blah Zoom. You’ve heard it all before – we’re not going to repeat the horrors and highlights of our newfound dependence on video conferencing ad nauseum. But if you think you’re …

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Friday Fiver - desktop infographic.

#FridayFiver 🧼✋ – Fill Your Feed

In Branding, Digital News by Malika Street7th August 2020

Greetings!

It’s around the time of year we at the Maratopia office would usually be visiting Huddersfield Food & Drink Festival.

12 brand archetypes infographic

What Are The 12 Brand Archetypes And How Can I Use Them?

In Branding, Digital News by Steve Harvey-Franklin13th December 2019

Brand archetypes are universally recognised personas which a company can align its brand personality with – in order to connect with customers on a more human and relatable level. Used appropriately, brand archetypes are recognisable to customers in diverse cultures and demographics.

Ideal type – how brilliant typography elevates your brand

In Branding, Digital News by Steve Harvey-Franklin25th July 2019

  Typography isn’t exactly the most talked about topic – in fact, unless you work in print, publishing or another text-based profession, it may be entirely unfamiliar. But if you don’t yet know the difference …

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picture diagram of brand purpose plan

Here’s why your brand purpose is crucial for customers

In Branding, Digital Advice, Digital News by Steve Harvey-Franklin15th July 2019

Brand purpose sets out how your company plans to change the lives of consumers and the wider world for the better. It’s essentially your raison d’etre – so taking time to define and develop it …

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5 reasons your startup should focus on culture first

In Branding, Content by Steve Harvey-Franklin27th June 2019

  A strong culture is the backbone of any business that wants to survive and thrive. However, instead of being prized as the lifeblood of success, it’s often either dismissed as a nebulous concept that …

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Brewdog-Beers

Brewdog — from hopeful home brewers to beer behemoths in 5 steps

In Branding, Campaigns, Content, Digital Marketing, Digital News, Web Design by Steve Harvey-Franklin12th December 2017

Brewdog’s approach to marketing is as bold and brash as a half-brick hurled through a pub window. In only 10 years, founders James Watt and Martin Dickie have evolved from moonshine merchants based in a …

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Logo Use Online: Copyright Act

In Branding, Content, Digital News, Web Design, Web Development by Steve Harvey-Franklin23rd October 2013

Logo Use Online: Copyright Act When it comes to designing and building websites, particularly for our eCommerce clients, we often need to use other companies’ logos to promote the products being sold. Herein lays one …

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Colour Psychology In Web Design

In Branding, Content, Web Design, Web Development by Steve Harvey-Franklin29th June 2012

Colour Psychology In Web Design The psychology behind web design is often overlooked as an unnecessary practice. However, in recent years it has become clear that visual cues and aesthetics can be more powerful to …

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Latest Posts

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